The Ford Bronco was the first SUV on the market. Introduced all the way back in 1965, it was a perennial favorite for years before it was discontinued in the early 1990s. Legions of fans never forgot the Bronco and it was reintroduced with deserved fanfare in 2021. Three years later and it’s still going strong — but how will it do against one of its more formidable competitors, the 2024 Toyota Land Cruiser? Let’s take a look!
KEY TAKEAWAYS
- The 2024 Ford Bronco has more engine choices than the Land Cruiser’s single option.
- The 2024 Toyota Land Cruiser is not out till sometime in spring 2024.
- The Bronco has a whopping nine trims to the Land Cruiser’s three.
Trim Sizes and Prices
We do not have information as of yet as to the exact prices of the Land Cruiser’s trim packages. We do know. However, that there are three trims — the 1958, Land Cruiser, and First Edition. The price for the 1958 should be about $55,950, and the Land Cruiser’s top trim, the First Edition, will be released before the other two.
Today, you can enjoy perusing the Bronco’s nine available trims:
- Big Bend: $39,630
- Black Diamond: $43,330
- Outer Banks: $47,190
- Heritage Edition: $48,555
- Badlands: $50,095
- Everglades: $55,720
- Wildtrak: $60,225
- Heritage Limited Edition: $69,965
- Raptor: $90,035
New Changes to a Classic SUV
Before we get into this SUV rivalry, let’s look at how 2024 shaped up in comparison to the previous year. While not much has changed since 2023, these will make you stand up and take notice.
- The Raptor trim now has the option of the Code Orange appearance package and
- exterior colors in Shelter Green and Velocity Blue.
- The Bronco’s Badlands trim package now features a strong modular front bumper.
- The Bronco now comes standard with a 12.0-inch infotainment touchscreen.
The Land Cruiser, meanwhile, does not come out until spring 2024 and will offer two different front end design options — the First Edition and 1958 models will have rounded headlights at their grilles, while the top trim model’s headlights will be more horizontal.
Engine Power Between Two Competitors.
The 2024 Bronco has the same engine options it did from 2023 — a 2.3-liter turbocharged four-cylinder engine that whips up 275 horsepower and 315 lb-ft of torque when fueled by regular gas. Those numbers jump up on the premium blend to 300 horsepower and 325 lb-ft of torque. There’s also an available 2.7-liter twin-turbo V-6 churning out 315 horsepower and 410 lb-ft of torque on regular or 330 horsepower and 415 lb-ft of torque on premium blend.
In terms of options, the Bronco is the clear winner — the Land Cruiser’s only option is a turbocharged 2.4-liter four-cylinder engine with a hybrid system, producing 326 horsepower and 456 lb-ft of torque.
Bronco and Land Cruiser Interiors
Both the Bronco and Land Cruiser seat five. Bronco trims have cloth upholstery on manually adjustable front seats; however, new owners can upgrade to leather or vinyl upholstery and power adjusted and heated front seats, both of which are supportive and comfortable to the driver and passenger. Rear seats are spacious enough for adults in both the two- and four-door models, however, it’s tighter squeeze in the two-door model.
The Land Cruiser is also said to be spacious and comfortable with ample legroom and headspace for all, with a heated steering wheel and seats.
The Bronco’s Dynamic Infotainment System
The Bronco standard infotainment system is nothing less that impressive and rivals some of the best arrays out there. Its features include:
- 12-inch infotainment touchscreen
- Wireless Apple CarPlay and Android Auto
- Wifi hotspot
- Bluetooth
- Four USB ports
- HD and satellite radio
- Seven-speaker stereo
- Remote keyless entry
Upgrades on the Broncos system include:
- 12-inch digital gauge cluster up from the standard 8-inches
- Nav system
- 10-speaker Bang and Olfussen stereo system
- Wireless charging
- 120-volt household-style outlet
- Two more USB ports
- Dual-zone automatic climate control
- Proximity keyless entry and remote start
The SUV for You
As we await the arrival of the Land Cruiser, one thing is already certain, the fun and powerful 2024 Bronco has more options for less money and is available today. We’re certain there’s a trim available for everyone. Stop by Lunghamer Ford and take a test drive to find the perfect SUV for you!